Ecommerce sourcing
China Product Sourcing for Amazon and Ecommerce Sellers
Amazon and ecommerce sellers often start with demand testing, then need better product control, packaging, margins, and repeatable quality. The sourcing path should turn proven SKUs into factory-ready specifications.
Use Sales Proof Before Building Inventory
Ecommerce sourcing is strongest when a buyer already knows which product, design, or audience has demand. The first custom order should focus on fewer proven SKUs instead of moving every idea into inventory.
A useful RFQ should include the sales channel, target quantity, packaging needs, label rules, destination, deadline, and whether goods ship to a warehouse, fulfilment center, office, or forwarder.
Compare True Landed Cost
Factory unit price is only one part of the decision. Packaging, inspection, carton volume, freight, duty, storage, and local fulfilment can change the real margin.
- Confirm packed carton size and gross weight before comparing freight.
- Approve label, insert, and packaging files before bulk packing.
- Use samples to lock product standard and photography references.
- Keep SKU and reorder records clean for future production.
Related Buyer Paths
Buyer Questions
When should ecommerce sellers switch to custom manufacturing?
Review custom manufacturing after a product has repeat demand and the seller needs better margin, packaging, material control, or repeatable brand presentation.
Should ecommerce sellers start with many SKUs?
Usually no. A first factory order should focus on proven SKUs with manageable colour, size, packaging, and barcode rules.